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Template library

Startup Launch Video Caption Examples

Platform-specific caption examples for TikTok, Reels, LinkedIn, and X.

# Startup Launch Video Caption Examples

## TikTok (awareness)
> we spent 6 months building this feature because every founder we talked to said the same thing. here's what we learned. [question for comments]

## Instagram Reels (demo)
> 30-second demo: [product] solves [pain] without [old workaround]. save this if you're [ICP].

## LinkedIn (founder POV)
> Unpopular opinion: [industry] teams waste budget on [status quo]. We built [product] to fix one specific workflow. Here's the before/after.

## X (launch moment)
> Shipped: [feature]. Built for [ICP]. Not a virality play, a workflow fix. Thread below on why we made this call.

## Notes
- No guaranteed reach language
- Separate awareness captions from hard CTAs
- Match caption promise to landing page

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